Monday
A pet supplement brand announces it's launching in a national pet store chain.
QUALIFIED BUYER INTRODUCTIONS FOR MANUFACTURERS AND SUPPLIERS
Brands look for a new manufacturer when growth outruns their supply: a funding round, a big retail order, a supplier that can't keep up. We find them at that moment, confirm the product, the volumes, the timeline and who decides, then introduce them to you.
Think of us as a referral partner for your market.
01The problem
Trade shows and directories bring a lot of conversations and very few real projects. Many inquiries are students, tiny runs or buyers just collecting quotes.
We talk to the brand first. If they have a real product, real volumes and a date, we introduce them. If not, you never hear about them.
02Buying moments we look for
| The moment | What we confirm | Who we introduce |
|---|---|---|
| A consumer brand raises and needs to go from 5,000 to 20,000 units a month by summer | Product, current maker, target volume, date | Contract manufacturers and co-packers |
| A brand wins a big retail account | First order date, volumes, packaging rules | Manufacturers, packaging suppliers |
| A brand's current supplier raises prices, misses orders or shuts down | What's going wrong, how fast they need to switch | Contract manufacturers |
| A company moves production back to the US from overseas | Product, volume, timeline, why they're moving | Domestic manufacturers and suppliers |
| A brand launches a new product line | Launch date, specs, what they need made | Product development and manufacturing partners |
03 · A lead, a booked meeting and a qualified introduction
| Comparison | A lead | A booked meeting | A qualified introduction |
|---|---|---|---|
| What you get | Jordan Lee, founder, a protein snack brand. Recently raised. | Jordan agreed to a call Wednesday. | Jordan's co-packer tops out at 5,000 units a month and they need 20,000 by June for a new grocery chain. The money is raised. Jordan and the COO decide. She asked about your minimum runs and allergen controls. |
| Does she need what you sell? | Unknown | Unknown | Confirmed, in her own words |
| Did she ask to meet you? | No | Agreed to a call | Yes |
| Your team's job | Find out if there's a project | Run discovery, hope it's real | Answer her question and quote the run |
Illustrative example. Not a real buyer.
04One introduction, start to finish
Illustrative example. Not a real buyer.
A pet supplement brand announces it's launching in a national pet store chain.
We talk to the founder. The first order ships in 14 weeks at four times their current volume. Their manufacturer can't scale. He has to pick a new one this month.
He asks to be introduced. We connect him with a manufacturer that makes supplements at that volume.
The email
“Karen, Mike's brand ships its first national order in 14 weeks at four times today's volume, and his current maker can't keep up. He's choosing a new partner this month. He asked about your lead times for a first run. Mike, Karen's plant makes supplements for brands your size. I'll let you two take it from here.”
Karen walks into a decision that has to happen this month, with an order already won.
Illustrative examples. Not real buyers.
A protein snack brand announces an $8M round.
We talk to the founder. Their co-packer tops out at 5,000 units a month, and a new grocery chain needs 20,000 a month by June. She and the COO decide.
She asks to be introduced to a larger co-packer.
The email
“Victor, Jordan's snack brand needs to go from 5,000 to 20,000 units a month by June for a new grocery chain. The money is raised. She asked about your minimum runs and allergen controls. Jordan, Victor's plant makes bars at that volume. I'll let you two take it from here.”
A kitchenware brand posts on LinkedIn about stock-outs during the holidays.
We talk to the head of operations. Their overseas supplier missed three shipments this year, and they want a second supplier in North America before next season. Budget is approved.
He asks to be introduced to a domestic manufacturer.
The email
“Laura, Pete's overseas supplier missed three shipments this year and he wants a North American backup before next season. Budget is approved. He asked about your lead times for cast iron. Pete, Laura's plant makes cookware for brands your size. I'll let you two take it from here.”
A pet food brand announces a new line of treats for next spring.
We talk to the product director. They've finished the recipes but haven't chosen packaging, and the launch date is fixed by their retail partner.
She asks to be introduced to a packaging supplier.
The email
“Mark, Erin's brand launches a new treat line next spring and still needs packaging. The date is set by their retailer. She asked whether you can do resealable bags in small first runs. Erin, Mark's company packages pet brands across the country. I'll let you two take it from here.”
05Who we introduce buyers to
Best fit: a new client is worth $50,000 a year or more, and you can name the product types and volumes you handle. Not a fit: one-off prototypes or hobby-sized runs.
06What we confirm
product type and size match what you make.
they describe the product and volumes in their own words.
funded, or a clear order behind it.
a launch, a first order or a switch date.
the founder, COO or head of operations is involved.
a written yes before we send the email.
07Proof
See how our team has found buyers for B2B companies.
See the case studies08Why providers trust us
No gift cards, no incentives, no paid appointments. Every buyer we introduce is meeting you because they have a real problem they want solved.
If an introduction doesn’t match your written criteria, we replace it at no charge.
If we can’t deliver the qualified introductions you paid for, we refund the ones we didn’t deliver, prorated.
We talk to every buyer and confirm the need, budget, timeline and who decides before we introduce them.
Your criteria are in writing before we start. Each buyer goes to one provider, not a shortlist, and any exclusivity is spelled out in your agreement.
We confirm the money is there before we introduce them: a funding round, a signed order or an approved budget.
Yes. You tell us what you make and the volumes you want, and we only introduce brands that fit.
Your next move
On a free 30-minute Deal Flow Review, we'll look at the brands you want to make for and how many are growing past their supplier now.