Legal

Privacy Policy

Last updated: June 26, 2026

This Privacy Policy explains how Amplixity ("Amplixity", "we", "us") collects, uses, and shares information when you visit amplixity.com (the "Site"), submit a form, book a call, or otherwise interact with our marketing properties. This page is maintained by Amplixity and reflects current practices for the public-facing website.

1. Information we collect

Information you provide. When you complete an intake form, request a workshop, book a call, or email us, we collect the details you submit - typically your name, business email, company, role, website, and anything you choose to share about your goals.

Automatically collected information. When you visit the Site we and our service providers automatically collect device and usage data, including IP address, user agent, referring URL, pages viewed, time on page, clicks, and approximate location derived from IP. This information is collected through cookies, pixels, SDKs, and server logs.

Third-party identifiers. Advertising platforms may set or read identifiers (cookie IDs, mobile ad IDs, hashed emails you submit on a form) so they can match website activity to an ad impression or audience.

2. How we use information

  • To respond to inquiries, schedule workshops, and deliver our services.
  • To operate, secure, and improve the Site.
  • To measure marketing performance and attribute conversions.
  • To build and serve advertising, including retargeting and lookalike audiences on third-party platforms.
  • To send transactional and, where permitted, marketing communications.
  • To comply with legal obligations and enforce our terms.

3. Cookies and similar technologies

We use cookies, pixels, local storage, and similar technologies to run the Site and to measure and serve advertising. You can control cookies through your browser settings; blocking cookies may affect how the Site works. Where required by law, we ask for consent before non-essential cookies load.

Categories we use:

  • Strictly necessary - required for the Site to function (routing, form submission, security).
  • Analytics - help us understand how visitors use the Site (e.g. Google Analytics 4, server logs).
  • Advertising - used by ad platforms to measure conversions, build audiences, and serve relevant ads on and off the Site.

4. Advertising platforms and conversion tracking

Amplixity is a paid-media company. We run ads for ourselves and for our clients, and we use the standard tracking technologies those platforms provide. The Site may load any of the following pixels, tags, or SDKs:

  • Meta (Facebook/Instagram) Pixel and Conversions API - measures page views, leads, and conversions; supports custom and lookalike audiences. Information shared may include hashed email/phone, IP, user agent, and event data.
  • LinkedIn Insight Tag and Conversions API - measures conversions, builds matched audiences, and enables retargeting LinkedIn members who visited the Site.
  • Google Ads (gtag, Google Tag Manager, Floodlight) and Google Analytics 4 - measures conversions, supports remarketing across Google properties and the Display Network, and informs Performance Max audiences.
  • YouTube - when embedded videos load, YouTube may set cookies and collect viewing data under Google's privacy practices.
  • TikTok Pixel and Events API - measures conversions and supports audience building on TikTok.
  • X (Twitter) Pixel - measures conversions and supports retargeting on X.
  • Reddit Pixel - measures conversions and supports retargeting on Reddit.
  • Microsoft Advertising (Bing) UET Tag - measures conversions and supports remarketing on the Microsoft Search Network.
  • HubSpot, Calendly, Vimeo, Cloudflare, and similar service providers - used for CRM, scheduling, video hosting, hosting, and security. Each loads its own cookies under its own privacy policy.

These platforms act as independent controllers or joint controllers of the data they collect through their tags. Their use of information is governed by their own privacy policies. We recommend reviewing the privacy and ads settings of each platform you use.

Conversions API and offline conversions. When you submit a form or book a call, we may transmit hashed contact information and event details server-to-server to ad platforms (Meta CAPI, LinkedIn CAPI, Google Enhanced Conversions, TikTok Events API) so we can measure which ad drove the conversion. Information is hashed in transit per each platform's specification.

5. Your choices and opt-outs

6. Your rights (GDPR / UK GDPR / CCPA & US state laws)

Depending on where you live, you may have the right to access, correct, delete, port, or restrict use of your personal information, to object to processing, and to withdraw consent. California, Colorado, Connecticut, Virginia, Utah, Texas, and other US state residents may also have the right to opt out of "sale" or "sharing" of personal information for cross-context behavioral advertising. To exercise any right, email info@amplixity.com. We will not discriminate against you for exercising a privacy right.

7. How we share information

We share information with service providers who help us run the business (hosting, analytics, CRM, scheduling, email, advertising), with advertising platforms as described above, with professional advisors, and where required by law or to protect rights and safety. We do not sell personal information for money. Some uses of advertising cookies may qualify as "sharing" or "sale" under certain US state laws; you can opt out as described in Section 5.

8. Data retention

We keep information for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Marketing analytics and ad measurement data are retained per each platform's default windows unless we configure shorter periods.

9. Security

We use reasonable administrative, technical, and physical safeguards to protect information. No system is perfectly secure; we cannot guarantee absolute security.

10. International transfers

We are based in the United States and process information there and in other countries where our service providers operate. Where required, we rely on Standard Contractual Clauses or other lawful transfer mechanisms.

11. Children

The Site is not directed to children under 16, and we do not knowingly collect their information.

12. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be reflected by updating the "Last updated" date above.

13. Contact us

Questions or requests: info@amplixity.com.